In“Spider”ed Shades!
OPI Celebrates Sony Pictures’ “The
Amazing
Spider-Man” with Limited Edition Nail Lacquers
Spider-Man” with Limited Edition Nail Lacquers
OPI announces the launch of six limited edition
nail lacquers and a new Shatter, inspired by Sony Pictures’ The Amazing
Spider-Man. With an all-star cast including Andrew Garfield and Emma Stone, this
highly-anticipated series reboot opens in theaters nationwide in 3D on July 3,
2012.
“OPI is so excited to work with Sony Pictures
in welcoming Spider-Man back on the big screen,” explains Suzi Weiss-Fischmann,
OPI Executive VP & Artistic Director. “This film explores a new chapter in
the Spider-Man legacy that’s going to be both dark and sexy.
The colors created for this promotion capture
the movie’s exciting atmosphere, with standout shades like the deep shimmering
blue Into the Night and the metallic golden green Just Spotted the
Lizard.”
The film villain’s reptilian look can be
replicated with a high-fashion twist by using the new deep green shimmer Shatter
coat. Shatter the Scales is inspired by graffiti art and works when painted over
any dry OPI hue. Adding top coat takes Shatter the Scales from matte to glossy
in seconds.
The line features six nail lacquers in addition
to Shatter the Scales, ranging from white, coral and pink to mood-setting hues
of blue, nickel and yellow-green:
Your Web or Mine?
The perfect pink for sticky situations.
The perfect pink for sticky situations.
Into the Night
This perfect midnight blue was made for prowling.
This perfect midnight blue was made for prowling.
Call Me
Gwen-ever
Girlfriend, be sure to pick up when this urgent coral calls.
Girlfriend, be sure to pick up when this urgent coral calls.
Just Spotted the Lizard
Be seen in this reptilian yellow-green.
Be seen in this reptilian yellow-green.
My Boyfriend Scales
Walls
Climb new heights with this cityscape white.
Climb new heights with this cityscape white.
Number One Nemesis
Show your metal in this sparkling nickel.
Show your metal in this sparkling nickel.
Shatter the Scales
As with all OPI nail lacquers, these shades
inspired by The Amazing Spider-Man contain no DBP, Toluene, or Formaldehyde, and
feature OPI’s exclusive ProWide™ Brush for the ultimate in application.
This limited edition promotion will be
available beginning May 2012 at Professional Salons, including Beauty Brands,
Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret,
and ULTA, for $8.50 ($9.95 CAN) suggested retail for each Nail Lacquer.
For more information, please call 800-341-9999
or visit www.opi.com. Follow OPI on Twitter
@OPI_PRODUCTS and become a Facebook fan!
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